×

Is Sugar’s new show your cup of tea?

For all of it’s cringe-worthy moments, I’m still a big fan of BBC hit show The Apprentice. I find it compelling to watch, despite the fact it’s built on a ego driven reality TV platform. It’s interesting to watch how different characters approach business, and how they feel it’s all about them.

You can learn some great lessons from watching the series, usually from observing others mistakes more than anything else. For me, it’s not a reflection of real business, but it’s interesting non the less.

Sir Alan Sugar’s appeal can be likened to Marmite; you either love him or hate him. But one thing you can’t argue with, is the fact he is massively successful, is passionate about business, and he makes good television for a multitude of reasons.

Tonight sees the premier launch of Junior Apprentice, which showcases teenage entrepreneurs aged 16-17, and how they approach business.

Junior Apprentice Candidates - Courtesy of BBC website

Junior Apprentice Candidates – Courtesy of BBC website

It also sees the debut of Karren Brady, a successful business figure in her own right, who replaces Margaret as Sir Alan’s advisor.

The Apprentice board members - courtesy of BBC website

The Apprentice board members – courtesy of BBC website

It will be an interesting experiment to watch, but are we not giving our young people even more social pressures, expecting them to perform at an age when they should be enjoying there development? Or, is this a good age to begin contemplating your career? I guess this argument will play itself out over the series, then we can make an informed judgement at the end.

The show airs at 9pm on BBC One. Although I’m itching to watch this out of pure curiosity, I think I’ll have to watch Fulham and watch Junior Apprentice online at http://www.bbc.co.uk/apprentice/jnr/series1/

I just hope that the Junior Apprentice format isn’t a production line for self-obsessed, egotistical young people with pushy mothers, and instead provides a platform to showcase genuine, high-quality, young entrepreneurial talent. It should be used to inspire young people, and make them believe that anything is possible regardless of age.

Tune in tonight or online and decide for yourself…

If you wish to discuss how we can develop your brand or provide graphic design for your product or business, call us on 0191 377 0933 or email us at creative@urbangiants.co.uk

www.urbangiants.co.uk

T: 0191 377 0933
A: Durham, UK

F: /urbangiants
T: @urbangiants

Branding & Logo Design | Graphic Design | Design for Print | Marketing | Creative Public Speaking

© 2017 Urban Giants Design. All rights reserved.